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Is Buying a Bookkeeping Franchise Worth It in Australia?

Is Buying a Bookkeeping Franchise Worth It in Australia?

Bookkeeping franchises have grown in popularity across Australia, offering aspiring business owners a ready-made brand and proven systems. But is buying a franchise better than building your own bookkeeping business from scratch? Let’s explore the advantages, disadvantages, and what to consider before signing a franchise agreement.

What Is a Bookkeeping Franchise?

A bookkeeping franchise is a licensed business model where you operate under a brand’s name, using their systems, marketing, and support to offer bookkeeping and accounting services. Popular Australian bookkeeping franchises include First Class Accounts, TaxAssist, and Jim’s Bookkeeping.

Benefits of Buying a Bookkeeping Franchise

  • Established brand recognition: Easier to build trust with new clients.
  • Training & support: Most franchises offer business coaching, tax updates, and peer networks.
  • Marketing done for you: Centralised advertising and lead generation assistance.
  • Systems ready to go: You don’t have to set up tech or workflows from scratch.

Potential Drawbacks

  • Franchise fees: Expect an upfront investment (often $20k–$50k) and ongoing royalties or marketing levies.
  • Less autonomy: You’re bound by franchise rules, branding, and pricing structures.
  • Restricted territory: You may be limited to certain suburbs or client types.

Franchise vs Starting Independently

Starting your own bookkeeping business gives you full control, higher margins, and branding freedom—but requires more setup, marketing, and compliance knowledge. A franchise is best suited for those who want speed to market and ongoing business guidance.

Who Should Consider It?

If you’re new to business, need a structured approach, or prefer a team-based environment, a franchise can offer great support. However, if you’re already experienced in bookkeeping and want long-term growth without revenue sharing, going independent might be a better path.

Helpful Resource

Learn more about choosing and evaluating a franchise from the Franchising Code of Conduct by the ACCC.